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Showing posts from April, 2016

DESPERATE TARGET

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Last week I asked one of my marketing students which population target group I belong in. Having expected " Baby Boomer" or "Generation X,"  imagine this Desperate Housewife's inner goddess when he simply said, "  Old.  "  Trying to help him out of the hole he'd just power-dug himself I foolishly asked him to elaborate. The hole became an abyss. " You are a Senior Madam, " at which stage he started giving me retirement advice. Briefly touching my head, just making sure my hair hadn't morphed into a tight blue perm, I asked him to define " Senior ." He raised his eyes to heaven and replied, " 4O plus!  " Putting this into perspective, France is considered one of the better places to grow old. Pensions are high but the honey-jar risks being empty when my time comes around.  The legal retirement age in  France  now stands at 62 for people born between 1955 and 1973. However a full state pension is only aw

SPRING REVERIES...

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After a 4 year break I had one of those hallelujah "in France" moments today that forced me back to my keyboard.... No longer a 40-something, I recently turned the page,rather reluctantly,to 50! Since I reached my half century,I have been reflecting largely on educative matters...hmmm would that have something to do with the myriads of teenagers dragging their designer-booted tooties through my corridors..? I don't know about you but I was always told " manners before God !" What is it about we anglo-saxons,whether harking from the South Pacific or floating somewhere off the French coast (jab!), that makes manners and being polite a true part of our culture. I would go so far as to state that manners are "indigenous" to us...needless to say, this is open to anthropological debate. So, the hallelujah moment...early this morning my trusty York,Harry, and I were out for our morning stroll. Spring is in the air, clear skies ( and that is rea